WEB, CMS, Design
E-commerce Platform Redesign
Project overview
RetailCorp needed a faster storefront with a modular CMS and a checkout flow that could scale during peak campaigns.
Key outcomes
- Headless commerce architecture with Sanity as the content layer
- Checkout completion improved after simplifying payment steps
- Performance budget held at Lighthouse 98 on production
The new experience keeps editorial flexibility for merchandising teams while giving engineering predictable component contracts.
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